Here are three easy oversights you could make that will destroy your public image, without you even realising it.
1. Using poor quality videos If you aren’t hiring a professional to create your marketing videos, chances are they look a lot more ‘home made’ than you realise, which has a negative impact on your branding and public image. If you want your brand to appear as high quality, trustworthy and reputable, the last thing you want is for an amateur video to be associated with your company. Glowfrog Video Production based in the East Midlands are specialists in producing quality marketing videos that deliver the results you want, for very low cost compared to other production companies.
2. Using poor quality images Equally, a professional photographer should be hired whenever possible, so that your images are of a high standard. We’re assuming you don’t want to associate anything about your brand with low quality, so why would you use self-taken pictures? It’s a sure-fire way to make your brand seem small and unprofessional. Glowfrog also offer professional photography, either on-location or in their studio. It’s well worth considering, before you take another snap on your phone and upload it.